Technology Updates: <p style="font-weight:normal;font-size:15px;"> <div style="font-weight:normal;font-size:15px;" style="clear:both;"> <a href="http://feedproxy.google.com/~r/cnet/tcoc/~3/ATsoOyxuTos/" target="_blank">TiVo pays $20M for TV ad effectiveness company TRA</a><BR><i>[ Tue, 17 Jul 2012 08:27:42 PDT ]</i><BR>TRA links what people watch in their homes to products they buy. TRA's service works with 1.5 million homes.

Tuesday, July 17, 2012

<p style="font-weight:normal;font-size:15px;"> <div style="font-weight:normal;font-size:15px;" style="clear:both;"> <a href="http://feedproxy.google.com/~r/cnet/tcoc/~3/ATsoOyxuTos/" target="_blank">TiVo pays $20M for TV ad effectiveness company TRA</a><BR><i>[ Tue, 17 Jul 2012 08:27:42 PDT ]</i><BR>TRA links what people watch in their homes to products they buy. TRA's service works with 1.5 million homes.

<a href="http://news.cnet.com/8301-1023_3-57473811-93/tivo-pays-$20m-for-tv-ad-effectiveness-company-tra/?part=rss&subj=news&tag=readMore">[Read more]</a><img src="http://feeds.feedburner.com/~r/cnet/tcoc/~4/ATsoOyxuTos" height="1" width="1"/>
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